Attention brides-to-be: more options for finding a wedding dress! Following J.Crew's lead, Shopbop and Anthropologie have now entered the bridal gown space.
According to a Shopbop email, its wedding boutique will offer "a forward approach to Bridal featuring exclusive styles from premier designers". Sign up to be the first to see it. Meanwhile, Anthropologie has launched a new bridal line called "BHLDN", which will be unveiling, appropriately, on Valentine's Day.
Anthro says "BHLDN is a wedding brand born of the Anthropologie aesthetic, but wholly separate...it will brim with gowns and dresses, shoes of all heights and hues, distinctive hair accessories, jewelry and more." Sign up or check back on 2/14.
Photo: shopbop.com
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